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Privacy Policy

1) Information on the collection of personal data and contact details of the person in charge

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following we will inform you about how we handle your personal data when you use our website. Personal data are all data with which you can be personally identified.

1.2 The person responsible for data processing on this website within the meaning of the Data Protection Basic Regulation (DSGVO) is aeris GmbH, Hans-Stießberger-Straße 2a, 85540 Haar, Germany, Tel.: +49 (0) 89 - 900506 - 0, Fax: +49 (0) 89 - 903939 - 1, E-Mail: info@aeris.de. The person responsible for the processing of personal data is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data.

The data controller has appointed a data protection officer, who can be reached as follows: "Regina Stoiber, Data Protection Officer Regina Stoiber GmbH, Unterer Sand 9, 94209 Regen, Germany, Tel: +49 99 21 906 27 19, Fax: +49 99 21 906 25 54, E-mail: aeris.dsb@datenbeschuetzerin.de".

1.4 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the responsible person), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the character string "https://" and the lock symbol in your browser line.

2) Data collection when visiting our website

When using our website for informational purposes only, i.e. when you do not register or otherwise provide us with information, we only collect the data that your browser sends to our server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website:

- Our visited website
- Date and time of access
- Amount of sent data in bytes
- Source/reference from which you reached the page
- Used Browser
- Operating system used
- IP address used (if necessary: in anonymized form).

The processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to check the server log files subsequently if there are concrete indications of illegal use.

3) Hosting

Hosting through Shopify
We use the store system of the service provider Shopify International Limited, Victoria Buildings, 2nd floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify"), for the purpose of hosting and displaying the online store based on processing on our behalf. All data collected on our website is processed on Shopify's servers. As part of the above Shopify services, data may also be transferred to Shopify Inc, 150 Elgin St, Ottawa, ON K2P 1L4, Canada, Shopify Data Processing (USA) Inc, Shopify Payments (USA) Inc or Shopify (USA) Inc as part of further processing on behalf of Shopify. In the event that data is transferred to Shopify Inc. in Canada, an adequacy finding by the European Commission will ensure an adequate level of data protection. Further information on Shopify's data protection policy is available at the following website:
https://www.shopify.de/legal/datenschutz Any further processing on servers other than the aforementioned servers of Shopify shall only take place within the scope of the following notification.

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4) Cookies

To make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your end device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your end device and enable us or our partner companies (third-party cookies) to recognize your browser the next time you visit us (persistent cookies). If cookies are set, they collect and process certain user information to an individual extent, such as browser and location data and IP address values. Persistent cookies are automatically deleted after a specified period of time, which may vary depending on the cookie.
Insofar as personal data is also processed by individual cookies implemented by us, the processing is carried out in accordance with Art. 6 Para. 1 letter b DSGVO either for the execution of the contract or in accordance with Art. 6 Para. 1 letter f DSGVO to protect our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.
Under certain circumstances, we work together with advertising partners who help us to make our Internet offer more interesting for you. For this purpose, cookies from partner companies are also stored on your hard drive when you visit our website (cookies from third parties). If we work with the aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the scope of the information collected in each case within the following paragraphs.
Please note that you can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages the cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for each browser under the following links:
Internet Explorer:
http://windows.microsoft.com/de-DE/windows-vista/Block-or-allow-cookies
Firefox:
support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Chrome:
http://support.google.com/chrome/bin/answer.py?hl=de&hlrm=en&answer=95647
Safari:
https://support.apple.com/de-de/guide/safari/sfri11471/mac
Opera:
http://help.opera.com/Windows/10.20/de/cookies.html
Please note that the functionality of our website may be limited if cookies are not accepted.

5) Contact us

Personal data is collected when contacting us (e.g. via contact form or e-mail). Which data is collected in the case of a contact form can be seen from the respective contact form. These data are stored and used exclusively for the purpose of answering your request or for contacting you and the associated technical administration. The legal basis for the processing of this data is our legitimate interest in answering your request in accordance with Art. 6 para. 1 lit. f DSGVO. If your contact is aimed at the conclusion of a contract, an additional legal basis for the processing is Art. 6 para. 1 lit. b DSGVO. Your data will be deleted after final processing of your request. This is the case if it can be deduced from the circumstances that the matter in question has been conclusively clarified and provided that no statutory storage obligations have been violated.

6) Use of customer data for direct advertising

6.1 Registration for our e-mail newsletter
If you register for our e-mail newsletter, we will send you regular information about our offers. Your e-mail address is the only mandatory information for sending the newsletter. The provision of further data is voluntary and is used to address you personally. We use the so-called double opt-in procedure for sending the newsletter. This means that we will only send you an e-mail newsletter if you have expressly confirmed that you agree to receive newsletters. We will then send you a confirmation e-mail asking you to click on a link to confirm that you wish to receive the newsletter in the future.
By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 Par. 1 lit. a DSGVO. When you register for the newsletter, we save your IP address entered by your Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later date. The data collected by us when you register for the newsletter will be used exclusively for the purpose of advertising in the newsletter. You can unsubscribe from the newsletter at any time using the link provided for this purpose in the newsletter or by sending a message to the person responsible mentioned at the beginning. Once you have cancelled your subscription, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use your data for other purposes that are permitted by law and about which we inform you in this declaration.

6.2 Sending the e-mail newsletter to existing customers
If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to send you regular offers on similar goods or services from our product range by e-mail. In accordance with § 7 paragraph 3 UWG we do not need to obtain your separate consent for this. In this respect, data processing is carried out solely on the basis of our legitimate interest in personalized direct advertising in accordance with Art. 6 Par. 1 lit. f DSGVO. If you have initially objected to the use of your e-mail address for this purpose, we will not send you an e-mail. You are entitled to object to the use of your e-mail address for the above-mentioned advertising purpose at any time with effect for the future by notifying the person responsible named at the beginning of this document. For this you will only incur transmission costs according to the basic tariffs. After receipt of your objection, the use of your e-mail address for advertising purposes will be immediately discontinued.

6.3 Newsletter dispatch via rapidmail
Our e-mail newsletters are sent via the technical service provider rapidmail GmbH, Augustinerplatz 2, 79098 Freiburg ("rapidmail "), to whom we will forward the data you provided when you registered for the newsletter. This disclosure is carried out in accordance with article 6 para. 1 letter f DSGVO and serves our legitimate interest in using a promotionally effective, secure and user-friendly newsletter system. The data you enter to subscribe to the newsletter (e.g. e-mail address) are stored on the servers of rapidmail in Germany.
rapidmail uses this information for the dispatch and statistical evaluation of the newsletters on our behalf. For evaluation purposes, the e-mails sent contain so-called web beacons or tracking pixels, which are one-pixel image files stored on our website. This way it can be determined whether a newsletter message was opened and which links were clicked on, if applicable. Conversion tracking can also be used to analyze whether a previously defined action (e.g. purchase of a product on our website) took place after clicking on the link in the newsletter. Technical information is also collected (e.g. time of access, IP address, browser type and operating system). The data is only collected pseudonymously and is not linked to your other personal data, a direct personal reference is excluded. This data is used exclusively for statistical analysis of newsletter campaigns. The results of these analyses can be used to better adapt future newsletters to the interests of the recipients.
If you wish to object to the data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter.
We have concluded an order processing agreement with rapidmail in which we commit rapidmail to protect the data of our customers and not to pass them on to third parties.
Further information on the data protection of rapidmail can be found in the data protection declaration of rapidmail: https://www.rapidmail.de/datenschutz

7) Contact for evaluation reminder

- Rating reminder through Trusted Shops
This website uses the YouTube embedding function to display and play videos from the provider „Youtube“, which belongs to Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland („Google“)

- Rating reminder through Trusted Shops
Provided that you have given us your express consent to this during or after your order in accordance with Art. 6 Para. 1 lit. a DSGVO, we will transmit your e-mail address to the evaluation platform Trusted Shops GmbH, Subbelrather Str. 15c, 50823 Cologne (www.trustedshops.de), so that it sends you an evaluation reminder by e-mail.
You can revoke your consent at any time by sending a message to the person responsible for data processing or to the evaluation platform.

8) Online marketing

8.1 Facebook pixels for the creation of custom audiences with extended data synchronization (with cookie-consent-tool)
Within our online offer the so-called "Facebook pixel" of the social network Facebook is used in the mode of extended data synchronization, which is operated by Facebook Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook").
Based on his or her express consent, when a user clicks on an advertisement placed on Facebook and displayed by us, an addition is added to the URL of our linked page by Facebook pixels. This URL parameter is then written into the user's browser by a cookie that is set by our linked site itself. In addition, this cookie records specific customer data such as the e-mail address that we collect on our website linked to the Facebook ad during transactions such as purchase transactions, account logins or registrations (extended data reconciliation). The cookie is then read by Facebook Pixel and enables the data, including specific customer data, to be forwarded to Facebook.
With the help of the Facebook pixel with extended data synchronization, Facebook is on the one hand able to precisely determine the visitors of our online offer as a target group for the display of ads (so-called "Facebook ads"). Accordingly, we use the Facebook pixel with extended data synchronization to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offering or who exhibit certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited), which we transmit to Facebook (so-called "custom audiences"). With the help of the Facebook pixel with extended data matching, we also want to ensure that our Facebook ads correspond to the potential interest of the users and are not annoying. This allows us to further evaluate the effectiveness of Facebook ads for statistical and market research purposes by tracking whether users have been redirected to our website after clicking on a Facebook ad (so-called "conversion"). Compared to the standard Facebook pixel version, the advanced data matching feature helps us better measure the effectiveness of our advertising campaigns by capturing more assigned conversions. All transmitted data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook Data Usage Policy (https://www.facebook.com/about/privacy/). The data may enable Facebook and its partners to place advertisements on and outside of Facebook.
These processing operations are only carried out if express consent is granted in accordance with Art. 6 para. 1 lit. a DSGVO.
Consent to use the Facebook pixel may only be given by users who are older than 13 years of age. If you are younger, please ask your legal guardian for permission.
The information generated by Facebook is usually transferred to a Facebook server and stored there. This may also involve a transfer to the servers of Facebook Inc. in the USA. You can revoke your granted consent at any time with effect for the future. To exercise your revocation, remove the check mark next to the setting for the "Facebook Pixel" in the "Cookie-Consent-Tool" integrated on the website.

8.2 Google AdSense
This website uses Google AdSense, a web advertising service Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google AdSense uses so-called cookies, which are text files that are stored on your computer and which enable an analysis of your use of the website. In addition, Google AdSense also uses so-called "web beacons" (small invisible graphics) for the collection of information, through the use of which simple actions such as visitor traffic on the website can be recorded, collected and evaluated. The information generated by the cookie and/or web beacon (including your IP address) about your use of this website is usually transferred to a Google server and stored there. This may also result in a transfer to the servers of Google LLC. in the USA.
Google uses the information obtained in this way to evaluate your usage behavior with regard to the AdSense ads. The IP address transmitted by your browser in the context of Google AdSense is not merged with other data from Google. The information collected by Google may be transferred to third parties if this is legally required and/or if third parties process this data on behalf of Google.
The described processing of data is carried out in accordance with Art. 6 para. 1 lit. f DSGVO for the purpose of targeting the user by advertising third parties whose ads are displayed on this website on the basis of the evaluated user behavior. This processing also serves our financial interest in exploiting the economic potential of our website by inserting personalized third-party advertising content against payment. You can obtain further information about Google's data protection regulations at the following Internet address: You can permanently deactivate cookies for ad preferences by setting your browser software to prevent them or by downloading and installing the browser plug-in available under the following link:
The cookie for conversion tracking is set when a user clicks on an ad ad display placed by Google. Cookies are small text files that are stored on your end device. These cookies usually expire after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. As a result, cookies cannot be tracked across the websites of Google Ads customers. The information collected through the conversion cookie is used to compile conversion statistics for Google Ads customers who have opted in to conversion tracking. Customers are told the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive information that personally identifies users. If you do not wish to participate in tracking, you can block this usage by disabling the Google Conversion Tracking cookie from your web browser under the keyword "User Preferences. You will then not be included in the conversion tracking statistics. We use Google Ads because of our legitimate interest in targeted advertising in accordance with Art. 6 para. 1 lit. f DSGVO. In the course of using Google Ads, personal data may also be transferred to the servers of Google LLC. in the USA.
You can obtain further information about Google's data protection regulations at the following Internet address:
https://www.google.de/policies/privacy/ You can permanently opt-out of the use of cookies by Google Ads Conversion Tracking by downloading and installing the Google browser plug-in available at the following link: https://www.google.com/settings/ads/plugin?hl=de Please note that certain functions of this website may not be available or may only be used to a limited extent if you have deactivated the use of cookies. Insofar as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, deactivate this service in the "Cookie-Consent-Tool" provided on the website or alternatively follow the above-mentioned procedure for making an objection.

8.4 LinkedIn Marketing Solutions
We use "LinkedIn Marketing Solutions" on our website, a service provided by LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland (hereinafter "LinkedIn"). This service allows visitors to our website to be alerted to other content of their own that is likely to be of interest to them, based on their usage patterns on the LinkedIn social network. The display of this content is based on a cookie-based analysis of previous usage behavior, but no personal data is stored. For this interest-based content determination, cookies, i.e. small text files, are stored on your computer or mobile device in order to collect pseudonymized data about your surfing behavior and thus to adapt the content individually to the stored information.
If the collected and evaluated information contains a personal reference, the processing is carried out in accordance with Art. 6 para. 1 letter f DSGVO on the basis of our legitimate interest in the insertion of personalized page content and in market research.
The information can be assigned to the user's person with the help of further information that LinkedIn has stored about the user, e.g. due to the ownership of an account on the social network "LinkedIn". LinkedIn uses an algorithm to analyze surfing behavior and can then display targeted product recommendations as personalized advertising banners on the user's LinkedIn account. LinkedIn may also combine the information collected via the cookies with other information LinkedIn has collected via other websites and/or in connection with the use of the "LinkedIn" social network, thus creating pseudonymous user profiles. In no case, however, can the information collected be used to personally identify visitors to this website. You can prevent LinkedIn from collecting the above-mentioned information by setting an opt-out cookie on one of the websites linked below:
https://www.linkedin.com/psettings/guest-controls Insofar as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" integrated on this website. Further information on LinkedIn's data protection regulations can be found on the following website: https://www.linkedin.com/legal/privacy-policy

9) Web analysis services

9.1 Google (Universal) Analytics with Google Signals
This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google (Universal) Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website (including the abbreviated IP address) is usually transferred to a Google server and stored there, and may also be transferred to the servers of Google LLC. in the USA.
This website uses Google (Universal) Analytics exclusively with the extension "_anonymizeIp()", which ensures anonymization of the IP address by shortening it and excludes the possibility of direct personal reference. Through the extension, your IP address will be shortened by Google within member states of the European Union or in other signatory states of the Agreement on the European Economic Area before. Only in exceptional cases will the full IP address be transferred to a server of Google LLC.in the USA and shortened there.
In these exceptional cases, this processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our justified interest in the statistical analysis of user behaviour for optimisation and marketing purposes.
On our behalf, Google will use this information to evaluate your use of the website, to compile reports on the website activities and to provide us with further services related to the use of the website and the Internet. The IP address transmitted by your browser within the framework of Google (Universal) Analytics is not combined with other Google data.
Google Analytics also enables the compilation of statistics with statements about the age, gender and interests of visitors to the site using a special function, the so-called "demographic characteristics", on the basis of an evaluation of interest-related advertising and by using information from third parties. This allows the definition and differentiation of user groups of the website for the purpose of target-group-optimized marketing measures. However, data sets collected via "demographic characteristics" cannot be assigned to a specific person.
All processing described above, in particular the setting of Google Analytics cookies for reading information on the terminal equipment used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 Para. 1 letter a DSGVO. Without this consent, the use of Google Analytics during your visit to our website will not take place.
You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie-Consent-Tool" provided on the website. We have concluded a contract with Google for the use of Google Analytics, which obliges Google to protect the data of our site visitors and not to pass it on to third parties. For the transmission of data from the EU to the USA, Google relies on so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European data protection level in the USA.
Further information about Google (Universal) Analytics can be found here: https://policies.google.com/privacy?hl=de&gl=de
This website also uses the Google Signals service as an extension of Google Analytics. With Google Signals, we can have Google generate cross-device reports (so-called "cross device tracking"). If you have activated "personalized ads" in your settings in your Google Account and you have linked your Internet-capable devices to your Google Account, Google can analyze user behavior across devices and create database models based on this, provided that you have given the appropriate consent for the use of Google Analytics in accordance with Art. 6 para. 1 lit. a DSGVO (see above). The registrations and device types of all visitors to the site who were logged into a Google account and have performed a conversion are taken into account. The data shows, among other things, on which device you clicked on a display for the first time and on which device the corresponding conversion took place. We do not receive any personal data from Google, but only statistics based on Google Signals. You have the option of deactivating the "personalized ads" function in the settings of your Google account and thus turn off the cross-device analysis. To do so, follow the instructions on this page:
https://support.google.com/analytics/answer/7532985?hl=de

9.2 Hotjar (hotjar Ltd.)
This website uses the Hotjar web analytics service provided by Hotjar Ltd. Hotjar Ltd. is a European company based in Malta (Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe Tel.: +1 (855) 464-6788).
With this tool, movements on the web pages where Hotjar is used can be traced (so-called heat maps). This tool allows you to track movements on the websites where Hotjar is used (so-called heat maps). For example, you can see how far users scroll and which buttons users click on how often. Furthermore, the tool also makes it possible to obtain feedback directly from the users of the website. In this way, we obtain valuable information to make our websites even faster and more customer-friendly. The above analysis is based on our legitimate interests in optimization and marketing purposes and the design of our website in line with the interests of our customers in accordance with Art. 6 para. 1 lit. f DSGVO.We pay particular attention to the protection of your personal data when using this tool. Thus we can only understand which buttons you click and how far they scroll. Areas of the website where personal data of you or third parties are displayed are automatically hidden by Hotjar, and can therefore not be traced at any time.

Hotjar offers every user the option of preventing the use of the Hotjar tool by means of a "Do Not Track" header, so that no data about the visit of the respective website is recorded. This is a setting that supports all common browsers in their respective current version. To do this, your browser sends a request to Hotjar to deactivate the tracking of the respective user. If you use our website with different browsers/computers, you must set up the "Do Not Track" header for each of these browsers/computers separately. Detailed instructions with information about your browser can be found at: https://www.hotjar.com/opt-out
Further information about Hotjar Ltd. and about the Hotjar tool can be found at: https://www.hotjar.com
The Hotjar Ltd. privacy policy can be found at: https://www.hotjar.com/privacy
Insofar as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please follow the procedure described above for making an objection.

10) Retargeting/ remarketing/ recommendation advertising

Bing Ads (Microsoft Corporation)
This website uses the conversion tracking technology "Bing Ads" from Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA). Microsoft Bing Ads places a cookie on your computer when you visit our site from a Microsoft Bing ad. Cookies are small text files that are stored on your end device. These cookies expire after 180 days and are not used for personal identification. If the user visits certain pages of this site and the cookie has not expired, Microsoft and we can recognize that the user clicked on the ad and was redirected to this page (conversion page). If personal data are processed in this process, this is done in accordance with Art. 6 Para. 1 letter f DSGVO due to our legitimate interest in effective marketing.
The information collected by means of the conversion cookie is used to compile conversion statistics, i.e. to record how many users reach a conversion page after clicking on an advertisement. This tells us the total number of users who have clicked on our ad and been directed to a page with a conversion tracking tag. However, we do not receive information that personally identifies users. If you do not wish to participate in tracking, you can opt-out by disabling the Bing Ads Conversion Tracking cookie on your Internet browser under User Preferences. You will not be included in the conversion tracking statistics. Alternatively, you can use the EU consumer opt-out page at http://www.youronlinechoices.com/de/praferenzmanagement/
check whether advertising cookies from Microsoft are set in your browser and disable them.
For more information about Microsoft Bing Ads' privacy policy, please visit the following Web address: https://privacy.microsoft.com/de-de/privacystatement
Insofar as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please follow the procedure described above for making an objection.
Bing Ads (Microsoft Corporation) Universal Event Tracking
This website uses Universal Event Tracking of the conversion tracking technology "Bing Ads" from Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA).
To use Universal Event Tracking, a tag is placed on each page of our website that interacts with the conversion cookie set by Microsoft Bing Ads. This interaction tracks user behavior on our site and sends the information collected to Microsoft Bing Ads. The purpose of this is to allow certain predefined targets, such as purchases or leads, to be statistically captured and analyzed in order to make the direction and content of our offerings more relevant to your interests. At no time do the tags serve to personally identify users
Insofar as the transmission of information on user behavior to Microsoft Bing Ads includes personal user data, this is done in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our legitimate interest in the statistical evaluation of the success of product ads in Microsoft Bing Ads and the purchasing behavior of users and thus serves to optimize our online offering.
If you do not wish to participate in the tracking, you can object to this by deactivating the cookie of the Bing Ads conversion tracking via your internet browser under user settings. You will then not be included in the conversion tracking statistics. Alternatively, you can use the EU consumer opt-out page at http://www.youronlinechoices.com/de/praferenzmanagement/ check whether advertising cookies from Microsoft are set in your browser and disable them.
For more information about Microsoft Bing Ads' privacy policy, please visit the following Web address: https://privacy.microsoft.com/de-de/privacystatement
Insofar as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please follow the procedure described above for making an objection.
Google Ads Remarketing
Our website uses the functions of Google Ads Remarketing, hereby we advertise this website in Google search results, as well as on third party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). For this purpose, Google sets a cookie in the browser of your device, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6 para. 1 lit. f DSGVO.
Any further data processing will only take place if you have agreed with Google that your internet and app browsing history will be linked by Google to your Google Account and that information from your Google Account will be used to personalize ads you view on the web. In this case, if you are logged in to Google while visiting our website, Google will use your information together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, your personal data is temporarily linked by Google with Google Analytics data to form target groups. As part of the use of Google Ads Remarketing, personal data may also be transferred to the servers of Google LLC. in the USA.
You can permanently disable the setting of cookies for ad preferences by downloading and installing the browser plug-in available at the following link:
https://www.google.com/settings/ads/onweb/
Alternatively, you can inform yourself about the setting of cookies and make settings for this at the Digital Advertising Alliance at the Internet address www.aboutads.info. Finally, you can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or generally. If cookies are not accepted, the functionality of our website may be limited. Further information and the privacy policy regarding advertising and Google can be found here:
https://www.google.com/policies/technologies/ads/
Insofar as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please follow the procedure described above for making an objection.

Pinterest Retargeting Pixels
One pixel (Pinterest Tag) of Pinterest Europe Ltd (Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland ("Pinterest") is integrated in this website. With the help of the pixel, information about the surfing behavior of the website visitors can be collected, stored and evaluated in a pseudonymized form. If personal data is also processed, this is done on the basis of our legitimate interest in the display of personalized advertising in accordance with Art. 6 Para. 1 lit. f DSGVO. The information can be assigned to the user's person with the help of further information that Pinterest has stored about the user, e.g. due to the ownership of an account on the social network "Pinterest". Pinterest uses an algorithm to analyze surfing behavior and can then display targeted product recommendations as personalized advertising banners on the user's Pinterest account. Pinterest may also combine the information collected via the pixel with other information collected by Pinterest via other websites and/or in connection with the use of the "Pinterest" social network, thus creating pseudonymous user profiles. Under no circumstances, however, can the information collected be used to personally identify visitors to this website. To the extent required by law, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future by deactivating pixel tracking in the "Cookie Consent Tool" integrated on this website.
If necessary, data collected via the pixel may be transferred to servers of Pinterest Inc. in the USA. For more information on data protection at Pinterest Europe Limited, please refer to https://policy.pinterest.com/de/privacy-policy

Pinterest Tag Conversion Tracking
This website uses the "Pinterest Tag" conversion tracking technology of Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland ("Pinterest").
If you came to our website from a pin on Pinterest, we will place a cookie on your computer that interacts with a Pinterest JavaScript code tag that is also implemented. Cookies are small text files that are stored on your end device. These cookies lose their validity after 180 days and are not used for personal identification.
If the user is redirected from a pin to Pinterest on pages of this website and the cookie has not expired, the tag records certain user actions predefined by us and can track these actions (e.g. completed transactions, leads, search queries on the website, visits to product pages). When such an action is performed, your browser uses the Pinterest tag to send an HTTP request from the cookie to Pinterest's server, providing certain information about the action (including type of action, time, browser type of terminal device).
This transmission allows Pinterest to generate statistics on the usage behavior on our website after being forwarded from a Pinterest pin, which we use to optimize our offer.
If personal user data are processed in this process, this is done in accordance with Art. 6 Para. 1 lit. f DSGVO on the basis of our legitimate interest in the statistical evaluation of the success of product advertisements on Pinterest and the purchasing behaviour of the users and thus serves to optimise our online offer. However, we do not receive any information with which users can be personally identified.
If you do not wish to participate in tracking, you can object to this by deactivating the Pinterest tag conversion tracking cookie via your Internet browser under User Settings. You will then not be included in the conversion tracking statistics. Alternatively, you can use the EU consumer deactivation page http://www.youronlinechoices.com/de/praferenzmanagement/ check whether advertising cookies from Microsoft are set in your browser and disable them.
For more information about Pinterest's privacy policy, please visit https://policy.pinterest.com/de/privacy-policy
Insofar as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please follow the procedure described above for making an objection.

11) Tools and miscellaneous

11.1 Cookie Content Tool based on Usercentrics technology
This website uses a cookie-consent-tool with technology from Usercentrics GmbH, Rosental 4, 80331 Munich, Germany (hereinafter "Usercentrics") to obtain effective user consent for cookies and cookie-based applications requiring consent.
By integrating an appropriate JavaScript code, a banner is displayed to users when they call up the site, in which consent for certain cookies and/or cookie-based applications can be granted by ticking the appropriate box. The tool blocks the setting of all cookies requiring consent until the respective user has given his consent by ticking the appropriate box. This ensures that such cookies are only set on the user's terminal device if consent has been granted.
To enable the Cookie Consent-Tool to uniquely assign page views to individual users and to individually record, log and store the consent settings made by the user for the duration of a session, certain user information (including the IP address) is collected by the Cookie Consent-Tool when our website is accessed, transmitted to Usercentrics' servers and stored there.
This data processing is carried out in accordance with Art. 6 para. 1 letter f DSGVO on the basis of our legitimate interest in a legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website.
A further legal basis for the described data processing is Art. 6 Para. 1 lit. c DSGVO. As the responsible party, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.
We have concluded a contract with Usercentrics by which we commit Usercentrics to protect the data of visitors to our website and not to pass it on to third parties.
For more information about Usercentrics' use of data, please refer to the Usercentrics Privacy Policy at https://usercentrics.com/privacy-policy/ .

11.2 Google Web Fonts
This site uses so-called web fonts for the uniform display of fonts which are provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). When you call up a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly. For this purpose, the browser you are using must connect to Google's servers. This may also involve the transmission of personal data to the servers of Google LLC. in the USA. In this way, Google obtains knowledge that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and attractive presentation of our online offers. This represents a legitimate interest in the sense of Art. 6 para. 1 lit. f DSGVO. If your browser does not support Web Fonts, a standard font from your computer will be used. Further information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in the Google privacy policy: https://www.google.com/policies/privacy/
Applications for job advertisements by e-mail
On our website, we advertise currently vacant positions in a separate section, for which interested parties can apply by e-mail to the contact address provided. In order to be included in the application process, applicants must provide us with all personal data required for a well-founded and informed assessment and selection together with their application by e-mail.
The required data includes general personal information (name, address, telephone or electronic contact details) as well as performance-specific proof of the qualifications required for a position. Where appropriate, health-related information may also be required, which in the interests of social protection must be given special consideration in the person of the applicant under labor and social law. Which components an application must contain in each individual case for it to be considered and in what form these components are to be sent by e-mail can be found in the respective job advertisement.
After receipt of the application sent using the e-mail contact address provided, the applicant data will be stored by us and evaluated exclusively for the purpose of processing the application. For any queries arising in the course of processing the application, we will use either the e-mail address provided by the applicant with his or her application or a telephone number.
The legal basis for these processing operations, including contact for queries, is generally Art. 6 Para. 1 lit. b DSGVO (for processing operations in Germany in conjunction with § 26 Para. 1 BDSG), according to which the completion of the application procedure is considered to be the initiation of an employment contract.
Insofar as special categories of personal data within the meaning of Art. 9 Para. 1 DSGVO (e.g. health data such as information on the status of severely disabled persons) are requested from applicants in the course of the application procedure, processing is carried out in accordance with Art. Art. 9 para. 2 lit. b. DSGVO so that we can exercise the rights arising from labor law and social security and social protection law and fulfil our obligations in this regard.
Cumulatively or alternatively, the processing of the special categories of data may also be based on art. 9, paragraph 1, letter h. DPA, if it is carried out for purposes of preventive health care or occupational medicine, for the assessment of the applicant's ability to work, for medical diagnosis, care or treatment in the health or social field or for the management of systems and services in the health or social field.
If, in the course of the evaluation described above, the applicant is not selected or if an applicant withdraws his or her application prematurely, his or her data transmitted by e-mail and all electronic correspondence, including the original application e-mail, will be deleted after 6 months at the latest following notification. This period is based on our legitimate interest in being able to answer any follow-up questions regarding the application and, if necessary, to comply with our obligation to provide evidence in accordance with the regulations on the equal treatment of applicants.
In the event of a successful application, the data provided will be further processed on the basis of Art. 6 para. 1 lit. b DSGVO (in the case of processing in Germany in conjunction with § 26 para. 1 BDSG) for the purposes of carrying out the employment relationship.

12) Rights of the data subject

12.1 The applicable data protection law grants you comprehensive data subject rights (rights of information and intervention) vis-à-vis the person responsible for processing your personal data, about which we inform you below:
- Right to information in accordance with Art. 15 DSGVO: In particular, you have a right to information about your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients to whom your data has been or will be disclosed, the planned storage period or the criteria for determining the storage period, the existence of a right of rectification, cancellation, restriction of processing, opposition to processing, complaint to a supervisory authority, the origin of your data if it has not been collected from you by us, the existence of automated decision making including profiling and, if applicable, meaningful information on the logic involved and the scope and intended effects of such processing on you, as well as your right to be informed of the guarantees provided under Art. 46 DPA when your data is transferred to third countries;
-Right of rectification under art. 16 DPA: You have the right to have incorrect data concerning you corrected and/or incomplete data held by us completed without delay;
-Right to deletion in accordance with Art. 17 DSGVO: You have the right to request the deletion of your personal data if the conditions of Art. 17 para. 1 DSGVO are met. However, this right does not exist in particular if the processing is necessary for the exercise of the right to freedom of expression and information, for the fulfilment of a legal obligation, for reasons of public interest or for the assertion, exercise or defence of legal claims;
-Right to limit processing in accordance with Art. 18 DSGVO: You have the right to demand the limitation of the processing of your personal data for as long as the accuracy of your data which you dispute is checked, if you refuse to delete your data because of unauthorized data processing and instead demand the limitation of the processing of your data, if you require your data for the assertion, exercise or defense of legal claims, after we no longer require this data after the purpose has been achieved, or if you have lodged an objection for reasons relating to your particular situation, as long as it has not yet been established whether our justified reasons outweigh the objection;
- Right to information in accordance with Art. 19 DSGVO: If you have asserted the right to rectification, erasure or restriction of processing vis-à-vis the controller, the controller is obliged to notify all recipients to whom the personal data concerning you have been disclosed of this rectification, erasure or restriction of processing, unless this proves impossible or involves a disproportionate effort. You have the right to be informed about these recipients.
- Right to data transferability in accordance with Art. 20 DSGVO: You have the right to receive your personal data that you have provided us with in a structured, common and machine-readable format or to request that it be transferred to another responsible party, insofar as this is technically feasible;
- Right to revoke consents granted in accordance with Art. 7 Para. 3 DSGVO: You have the right to revoke at any time with future effect any consent you have given to the processing of data. In the event of revocation, we will immediately delete the data concerned, unless further processing cannot be based on a legal basis for processing without consent. The revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until revocation;
- Right to appeal pursuant to Art. 77 DSGVO: If you believe that the processing of personal data relating to you is in breach of the DPA, you have the right - without prejudice to any other administrative or judicial remedy - to lodge a complaint with a supervisory authority, in particular in the Member State in which you are resident, your place of work or the place where the alleged breach occurs.

12.2 RIGHT OF OBJECTION
IF WE PROCESS YOUR PERSONAL DATA IN THE CONTEXT OF A BALANCING OF INTERESTS DUE TO OUR PREDOMINANT LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME FOR REASONS ARISING FROM YOUR SPECIAL SITUATION, WITH EFFECT FOR THE FUTURE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL TERMINATE THE PROCESSING OF THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO FURTHER PROCESSING IF WE CAN PROVE THAT THERE ARE COMPELLING REASONS FOR PROCESSING WORTHY OF PROTECTION WHICH OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS.
IF YOUR PERSONAL DATA ARE PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH MARKETING. YOU CAN EXERCISE THE RIGHT TO OBJECT AS DESCRIBED ABOVE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

13) Duration of storage of personal data

The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and - if relevant - additionally by the respective legal retention period (e.g. retention periods under commercial and tax law).
When personal data is processed on the basis of an explicit consent pursuant to Art. 6 para. 1 letter a DSGVO, this data is stored until the person concerned revokes his or her consent.
If there are legal retention periods for data which are processed within the scope of legal or similar obligations on the basis of Art. 6 Para. 1 letter b DSGVO, these data are routinely deleted after expiry of the retention periods, provided that they are no longer required for the performance of the contract or the initiation of the contract and/or we have no justified interest in their further storage.
When personal data are processed on the basis of Art. 6 Para. 1 letter f DSGVO, these data are stored until the person concerned exercises his or her right to object in accordance with Art. 21 Para. 1 DSGVO, unless we can prove compelling reasons for processing worthy of protection which outweigh the interests, rights and freedoms of the person concerned, or the processing serves to assert, exercise or defend legal claims.
In the case of processing of personal data for the purpose of direct advertising on the basis of Art. 6 para. 1 letter f DSGVO, these data are stored until the person concerned exercises his or her right to object in accordance with Art. 21 para. 2 DSGVO.
Unless otherwise stated in the other information in this declaration on specific processing situations, stored personal data will be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.